Even Realities, a smart glasses maker, secured $150 million in a funding round led by Meituan and Tencent, pushing its valuation to $1 billion, the company announced today. This marks a significant milestone for the startup, which specializes in augmented reality eyewear designed for consumer and enterprise use.
The funding round saw participation from existing investors and new backers, with Meituan and Tencent taking lead roles. Even Realities plans to use the capital to accelerate product development and expand its market reach. The company’s CEO highlighted the strategic value of partnering with these investors, citing their expertise in technology and consumer platforms as key to scaling operations.
The $1 billion valuation places Even Realities among a select group of AR hardware startups achieving unicorn status. This follows a growing trend of investment in augmented reality technologies, driven by increasing demand for immersive experiences in gaming, remote work, and social applications. Comparable deals in the AR sector this year include Magic Leap’s recent funding and Snap’s AR hardware initiatives.
Even Realities aims to launch its next-generation smart glasses later this year, targeting both consumer and enterprise segments. The company’s latest funding round was confirmed in its regulatory filings dated July 6, 2026, underscoring its rapid growth trajectory in the competitive AR market.