Chalet Hotels Ltd aims to expand its portfolio to around 5,500 hotel keys by fiscal year 2030, according to the company’s managing director and CEO Shwetank Singh. This growth will come as the hospitality firm moves beyond its traditional asset-ownership model to include third-party operated hotels, franchise properties, and hotels under its own Athiva brand, the company confirmed.
The expansion strategy involves a mix of business models, marking a significant shift for Chalet Hotels. The Athiva brand, which is part of this new approach, currently accounts for between 1,200 and 1,300 keys in the development pipeline. This diversified approach allows the company to scale its presence without solely relying on owning physical assets, a move Singh highlighted in a recent statement.
Chalet Hotels’ plan reflects broader trends in the hospitality sector where companies are adopting asset-light models to accelerate growth and improve capital efficiency. Comparable players in the Indian hotel industry have also been exploring franchise and management contracts to expand their footprint. This strategy enables Chalet Hotels to tap into different market segments while managing operational risks associated with property ownership.
The company’s roadmap includes flagship properties such as Taj at Delhi Airport and Ritz-Carlton in Hyderabad, which are part of its premium offerings. Chalet Hotels’ target of 5,500 keys by FY30 underscores its ambition to become a leading player in India’s hospitality market, leveraging a combination of owned and operated assets to drive growth.